yala
competitive

yala vs hyperfollow.

hyperfollow is free because it's a lock-in: you must distribute through distrokid to use it, and it stops at a single bare release page. yala is distributor-agnostic and keeps going where hyperfollow stalls.

no spin. no asterisks. line by line. last reviewed 2026-06 from public pricing pages + feature lists. spot something off? email hi@yala.la and we’ll publish the fix.

choose yala if
  • you don't want your links tied to which distributor you use
  • you want a bio page, themes, custom domains + real analytics, none of which HyperFollow has
  • you want ATT-resilient server-side conversion tracking for your ads
choose hyperfollow if
  • you already pay for DistroKid and only need a basic, free per-release pre-save page
  • you're just starting and a generic page is enough for now
  • you don't want a second tool in the stack

whose house your links live in

the core difference.

whathyperfollowyala
distributor lock-infree only if you distribute through distrokid; switch distributors and your links live in someone else's house.distributor-agnostic: scan any release no matter who distributes it.
data portabilityaudience data sits inside a distribution-centered ecosystem.CSV export + GDPR DSAR export and erasure on every tier, free included.

what hyperfollow can't do

whathyperfollowyala
bio / link-in-bio pagenone: it's a per-release page tool, not an artist hub.built-in bio link type (links · image · video · merch · release-embed · social · email capture).
themes / brandinggeneric pages, no real design control.palette themer pulls your landing colors from the cover art; white-label on enterprise.
custom domainnone, ever. and distrokid 'can't verify custom domains', so ad attribution suffers.branded subdomain on pro; custom domain on teams (3) / enterprise (unlimited).
email capturepaywalled behind musician plus ($39.99/yr).on every tier (cap scales 500 → unlimited) + release-day broadcast.
server-side conversions (CAPI)client-side pixels only, weak post-iOS14/ATT.server-side meta CAPI on teams + up. ATT-resilient.

the ToneDen lesson

what happens when the host walks away.

whathyperfollowyala
acquisition risktoneden (eventbrite-owned) died in 2024 with no clean export: links dead, lists stranded.CSV + GDPR export on day one, free tier included. you're never one acquisition from losing your list.

questions.

Do I have to use DistroKid to use Yala?

No. Yala is distributor-agnostic: it scans your release across the DSPs no matter who you distribute through. HyperFollow only works if you distribute through DistroKid.

Does Yala have a custom domain? HyperFollow doesn't.

Yes. Branded subdomain (yourname.yala.la) on Pro, and a fully custom domain (go.yourband.com) on Teams (up to 3) and Enterprise (unlimited). HyperFollow has no custom domain and DistroKid can't verify one for ad attribution.

Can I capture emails for free on Yala?

Yes, email capture is on every tier including free (up to 500 people), plus a release-day broadcast. HyperFollow paywalls email capture behind Musician Plus.

Is Yala free like HyperFollow?

Yala has a real free tier ($0, unlimited links, full scanner, analytics, bio page, email capture). HyperFollow is 'free' only because you're already paying for a DistroKid distribution subscription.

a note on tone

fair to hyperfollow: if you already pay for distrokid and just want a free, no-fuss pre-save page per release, it does that and costs nothing extra. yala is the move when you outgrow it: when you want a bio page, your own domain, real themes, portable data, and ad tracking that survives iOS. (yala has no annual billing, free trial, or SSO yet, and apple music pre-save is later in 2026 roadmap.)